Recommendation software plays on the human tendency to be influenced by what others have done. You can influence your customers to spend more on products from your store easily by leveraging the ease and power of our Who Bought This Also Bought extension. Not only does such contextual display of additional content make your store more intelligent, it gives your customers a genuine idea of other products that might be useful to them. And when they are in the mood to buy, a glimpse of related popular products is all they need to shell out more money.