Dynamic URLS like like a mail merge or a form letter - only for your website, landing pages or capture pages! Create one web template, & merge it with a database to create thousands of personalized url web pages. Create integrated marketing campaigns combining direct mail, email & web. Greet people on your website by name WITHOUT using cookies or requiring them to fill out a form! Plus, YOU get notified THE INSTANT someone visits their personal url. Generate purls in format of www.domain.com/John_Doe/. Includes 22 unique database fields so you can import a contact list in CSV or XLS format & personalize your web template using tags. Close the marketing loop & generate success metrics with reporting, click tracking, Clickheat heatmaps, & data export for analysis. Works with Google Analytics. Create purl campaigns, personalized urls, response URLS or RURLS & unlimited personalized landing page urls. Plus, option to send your landing pages to your prospects via HTML email.